Sunday, March 13, 2011

#SXSW Virgin Badge

In “checking in”  on @Foursquare last night as a part of the Ignite Social Media party #ismparty, I was given a badge. It wasn’t a real badge I could wear, except as a code of the road, that is, on my mobile phone. It was a badge that stated my infancy within the realm of the great event in Austin, Texas: South by Southwest. This event combines social media, live music and independent films into one huge convention and creatively-fused amalgamation of threads cut from many cloths.  Social Media superstars are known to be present such as @garyvee @jasonfalls and many others…. They speak on their experience, their passion and their advice on achieving one’s goals. Music doesn’t start until next week, but that doesn’t mean that downtown A-Town isn’t hopping, no sir, it was bumping!!! It’s filled with official and unofficial parties, some that require badges and some that do not. Many companies like Victoria Beer give out pints of their latest vintage to attendees but failed to interact in an online fashion while handing out spirits to the Social Media consortium who had the power to tweet their new beer of choice into famedom.  Fail. However,  they do have a Facebook page, but yet they didn’t hop on the autobahn of social media with the mobile community that embraced their brew.  My Brew Review:  A solid one “like” up!
So, it seems that I was not the only neophyte on the block when it came to mapping the geography of networking events such as the unofficial #SXSW parties…I met many other attendees who were new to the realm of SXSW Interactive and it was a great place to learn about the stories behind the businesses, the reasons for attending and the overall well-being that happens with innovation, energy and inertia land in the Capital city or “the 512″ as the locals say…
One of the greatest #winning moments was the “Stickerbook” that had actual badges, i.e. old fashioned stickers, that communicated witty phrases such as “Your Mom is My Facebook Friend” “I’d Follow Me” and one of my favorites I’d like to update your Status” Silly, but clever…

Learn about more great events at these two websites (www.do512.com & www.austin360.com) and remember to RSVP to parties:)